U.s. Holiday Sales Gain Smallest Since 2009: Shoppertrak

Holiday sales grew 3 percent last year, 3.4 percent in 2011 and 4 percent in 2010, according to the firms measure. The National Retail Federation reiterated on Dec. 12 its projection that total sales will rise 3.9 percent in November and December, more than the 3.5 percent gain a year ago. MasterCard Advisors SpendingPulse said Dec. 26 that U.S. <br>For the original version including any supplementary images or video, visit http://www.bloomberg.com/news/2014-01-08/u-s-holiday-sales-gain-smallest-since-2009-shoppertrak.html

Study: Holiday store traffic down, sales slightly up

Email | Twitter | LinkedIn | Google+ One study says retail sales increased amid low shopper foot traffic in November and December 2013, but it still suggests a so-so holiday shopping season for retailers. Despite a nearly 15 percent decline in shopper foot traffic compared to the previous year, national retail sales increased 2.7 percent during the holiday season, according to ShopperTrak . Yes, its an increase. But ShopperTraks data marks the first time since 2009 that sales growth has fallen below 3 percent, Reuters reports. Chicago-based ShopperTrak, whose report measures shopper behavior and retail analytics for general merchandise at brick-and-mortar stores, says it originally predicted a 2.4 percent increase in holiday sales for 2013. Black Friday sales fell 13 percent compared to 2012, though ShopperTrak still calls it the strongest sales and traffic day of the season. The company says the strongest sales days of the season were Nov. <br>For the original version including any supplementary images or video, visit http://www.bizjournals.com/sacramento/news/2014/01/08/holiday-store-traffic-down-sales-up.html

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